What was this Training about?
• How to create a business plan for your think tank?
• How to design a plan for successful campaign?
• How to draft a long-term fundraising strategy for your think tank?
When and Where?
June 18-20, 2015 in Vilnius (Lithuania).
TRAINERS
Peter Botting is a corporate, political and personal messaging strategist, professionally qualified coach with over 24,000 hours and 20 years coaching experience. He helps organizations and individuals identify craft and articulate their stories – their narratives, campaigns, speeches and presentations, etc. Peter has great clients – achievers in business and politics – people who do, and want to do, more. He was part of the NO2AV campaign from the start, have worked with a large number of current Conservative MPs.
Dr. Tim Evans,
former President and Director General of the Centre for the New Europe (2002-2005) in Brussels.
Between 1993 and early 2002 he was the Executive Director of Public Affairs at the Independent Healthcare Association in London where he oversaw the political affairs and public relations of the UK’s independent health and social care providers. In that role he was widely credited as being the major driving force behind the ‘2000 Concordat’ which was described by the Financial Times as the most “historic deal in 50 years of British healthcare”. Prior to that, in 1991-1992, he was the Chief Economic and Political Adviser to the Slovak Prime Minister – Dr. Jan Carnogursky – and was Head of the Prime Minister’s Policy Unit. In the late 1980s he was the Assistant Director of the Foundation for Defence Studies.
Today, as well as working with The Cobden Centre, he is the Chairman of the Economic Policy Centre, Chairman of Global Health Futures Ltd, a Consultant Director and a Senior Fellow with the Adam Smith Institute.
Edita Maslauskaite, Lithuanian Free Market Institute.
Edita joined LFMI in 1999. Since May 2006 appointed vice president to head LFMI’s fundraising and administration. Edita has extensive experience in strategic planning, maintaining the strategy and evaluating the performance of the think tank.
Edita develops and maintains contacts with LFMI‘s supporters and the business community. Since 2009, Edita runs the program European Academy for Intellectual Entrepreneurs jointly organized by LFMI and the Atlas Leadership Academy.
Zilvinas Silenas,
Lithuanian Free Market Institute.
Zilvinas joined the Lithuanian Free Market Institute (LFMI) in 2006 after graduating from Wesleyan University, USA. In 2011 appointed President. Involved in legislation through participation in work-groups, “Sunrise” and “Sunset” commissions. Zilvinas has worked as teacher of economics, adviser to CEO of Energy Company and elected official of local government. While in LFMI Zilvinas was an instructor in 6 Think Tanks start-up trainings and multiple other workshops.
Jake Jones, IRI Resident Country Director, Lithuania
Jake Jones joined IRI in 2007. Following his graduation from Southern Oregon University, Jones served in three countries with the United States Peace Corps – Uzbekistan, Morocco, and Azerbaijan. Jones worked at the community level in the local languages to encourage citizen involvement in local development. After the Peace Corps, Jones worked with CHF for the economic revitalization of mountainous rural villages in Azerbaijan. Jones served as IRI’s Resident Country Director in Baku, Azerbaijan until 2010 when he moved to IRI’s Tbilisi, Georgia office. He is currently the country director for the office in Vilnius, Lithuania.
PROGRAM
| Day 1, Thursday, June 18 |
Day 2, Friday, June 19 |
Day 3, Saturday, June 20 |
9:00 – 09:30 Introduction Session / Žilvinas Šilėnas, Lithuanian Free Market Institute (LFMI)
09:30–13:00 Strategic Planning I
09:30-10:30 Workshop: Think Tank as a Business Plan
10:30-10:50 Break
10:50-11:20 Forming Goals and KPI’s / Edita Maslauskaitė, LFMI
11:20-13:00 Workshop: Forming Goals and KPI’s/ Žilvinas Šilėnas, LFMI
13:00-14:00 Lunch
14:00–18:00 Strategic Planning II
14:00-14:30 Understanding the Environment / Edita Maslauskaitė, LFMI
14:30-15:30 Workshop: Understanding the Environment / Žilvinas Šilėnas, LFMI
15:30-15:50 Break
15:50-16:20 Appraisal of the Resources / Edita Maslauskaitė, LFMI
16:20-17:30 Workshop: Appraisal of the Resources/ Žilvinas Šilėnas, LFMI
17:30-17:45 Reflection Session, Q&A |
9:00 – 13:00 Communication I
9:00 – 9:30 Crafting Strategy for Communication I / Peter Botting, Professional Communication Coach, UK
9:30 – 10:40 Workshop: Planning the Communication I / Peter Botting
10:40 – 11:00 Break
11:00 – 11:30 Crafting Strategy for Communication: II / Peter Botting
11:30 – 13:00 Workshop: Planning the Communication II / Peter Botting
13:00-14:00 Lunch
14:00-18:00 Communication II
14:00 – 14:45 Public Speaking / Peter Botting
14:45 – 16:15 Workshop: Creating Sound Bites / Peter Botting & Žilvinas Šilėnas
16:15 – 16:35 Break
16:35-17:20 Managing Media Relations / Vidmantė Čižienė, LFMI
17:20-17:45 Reflection Session, Q&A |
9:00 – 12:00 Fundraising I
9:30 – 10:30 Faith, fundraising and techniques / Tim Evans, Cobden Centre, London
10:30 -11:30 Approaching Big Money / Tim Evans
11:30 – 11:50 Break
11:50 – 13:00 Workshop: why should anyone invest in you / Tim Evans & Edita Maslauskaitė
13:00-14:00 Lunch
14:00 – 16:00 Fundraising II
14:00 – 14:30 Approaching Foundations / Aneta Vainė, LFMI
14:30 – 15:00 Successful Fundraising Strategies / Edita, LFMI
15:00 – 15:30 Q&A
15:30 – 15:50 Break
15:50 – 17:30 Workshop: Selling to sponsors / Tim Evans & Edita Maslauskaitė & Aneta Vaine
17:30 – 18:00 Evaluation of the training |
ABOUT ORGANIZERS
Atlas Network is a nonprofit organization connecting a global network of more than 400 free-market organizations in over 80 countries to the ideas and resources needed to advance the cause of liberty. The Atlas Leadership Academy (ALA) is a training program that allows you to gain the skills you need to succeed in the world of free market think tanks.
Lithuanian Free Market Institute (LFMI), a private think tank established in 1990, promotes the ideas of individual freedom and responsibility, free market, and limited government intervention. It conducts research on key economic and policy issues, develops conceptual reform packages, drafts and evaluates legislative proposals. European Academy for Intellectual Entrepreneurs is LFMI program to identify and train talented young people for professional careers in the liberty movement in Europe.
